Best Smart Tv 40 Inch Deals - Top 10 in April 2025
Last Update: 04. April 2025
1
Best Choice
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
Samsung
FREE delivery**
- Samsung Smart TV with PurColour: Samsung's PurColour improves the quality of any image, uncovers hidden details, and helps show your contents true colours.
- Experience Pristine Clarity: Enhance your experience and upgrade your picture and sound quality, with a powerful 4K processor
- Boundless Screen: The near bezel-less screen design gives you less frame and more picture, creating a more immersive viewing experience.
- Samsung Smart & Gaming Hub: All your favourite smart TV and gaming apps in one place, Play the latest games from Xbox, Blacknut, Nvidia and more, straight from your TV. No console required.¹
- Scope of delivery: Samsung CU7020 Crystal UHD 4K 43" Smart TV, With Object Tracking Sound Lite, Gaming Hub, Crystal Processor 4K, Smart TV powered by Tizen, UE43CU7020KXXU, English Model (2024)
| Colour | Brand | Weight |
| Black | Samsung | 10 g |
£23900
2
Best Value
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
TCL
TODAY 28% OFF!
£219.00
(28% DISCOUNT!)
FREE delivery**
- 【HDR】High dynamic range (HDR), provides a superior experience with striking brightness, exceptional shadow detail and vivid colour. Sit still and enjoy incredible picture details as the film makers intended.
- 【Micro Dimming】Micro Dimming uses smart technology to analyse your TV image, ensuring enhanced picture quality and an unrivalled visual experience. See how local dimming is applied via over one hundred separate zones to fine tune movies and TV, resulting in brightness and contrast levels to suit every scene.
- 【Dolby Audio】Inserted Dolby Decoder, giving you a memorable viewing experience with a pure, deep and impactful sound. The latest powerful speakers bring you a more immersive and surrounding experience.
- 【Android TV】TCL's AndroidTV comes with Google Home and Assistant as part of the package. Find the latest movies, check football scores, or control home lighting – all without missing a moment of the show you're watching. Use apps on the big screen, switch tasks, and manage accounts seamlessly. With Android, it's easy.
- 【Bezeless Metal Design】Ultra-slim profile made from brushed metal. No frame on the front for a bigger screen and more picture that you love. This slim design concept is not only an elegant piece of craftsmanship but also a durable one that will blend into your living space. A timeless piece of Art Design elevating and blending perfectly into your living space.
| Colour | Brand | Weight |
| Black | TCL | 6 kg |
£15800
RRP: £219.00
-28%
3
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
TCL
TODAY 26% OFF!
£239.00
(26% DISCOUNT!)
FREE delivery**
- See every detail with FHD: Compared to high definition screens, full high definition screen can present you with twice the real and detailed picture. Sit still and enjoy incredible picture details as the film makers intended.
- Endless entertainment: With Fire TV built-in, enjoy endless entertainment on thousands of apps and channels, including BBC iPlayer, Netflix, Prime Video, YouTube, Disney+, NOW, Freeview play and many more. (subscription fees may apply)
- Theatrical Sound Enjoyment: Inserted Dolby Decoder, giving you a memorable viewing experience with a pure, deep and impactful surround sound. DTS Virtual X /DTS-HD makes an enveloping sound that appears to emerge above, besides, and behind you, providing an immersive experience in any space.
- Smart voice control: Control the Smart TV easily with the included Voice Remote with Alexa. Change channels, adjust volume, open apps and much more. You can also operate other compatible smart home devices in your household with your voice.
- Mira Cast & Airplay 2 : Smart Cast helps you to gain considerable comfort by viewing and playing the media assets contained on your Android, iOS and Mac devices via Miracast and AirPlay.
| Colour | Brand | Weight |
| Black | TCL | - |
£17800
RRP: £239.00
-26%
4
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
Hisense
FREE delivery**
- Picture Quality: Full HD (1920x1080) | Refresh Rate: 60 hertz | 178 wide viewing angle | AI Sports Mode
- Sound: 14 Watts Speakers | DTS Virtual: X
- Connectivity: WiFi Built-in| Screen Mirroring |2 x USB 2.0 Ports to connect hard drives and other USB devices | 2 x HDMI 1.4 (HDMI 1 eARC supported) to connect latest gaming consoles, set-top box, Blu-ray Players | Ethernet | 3.5mm earphone Jack
- Design: Dual Stand | Bezelless Design
- Smart TV Features: VIDAA U7 OS| Supported Apps: Freeview Play, Netflix, Youtube, Apple TV, Disney+, Paramount Plus, NOW TV, Prime Video, BBC iPlayer, ITVX, All 4, My5, UKTV, Britbox, Channel 4, BBC News, BBC Sport, Rakuten TV, UEFA TV, Redbull TV, Chili, Plex, NBA etc.
- Warranty Information: 2 year warranty provided by Hisense
- ESG Features: Green Packaging
| Colour | Brand | Weight |
| Black | Hisense | 10 g |
£17900
5
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
Toshiba
TODAY 20% OFF!
£199.00
(20% DISCOUNT!)
- Enjoy all the content you love in Full HD with enhanced clarity and detail.
- Watch TV shows and films in enhanced contrast, higher brightness levels, and a broader colour spectrum with HDR10.
- Dolby Audio delivers clear, rich sound, providing a crystal clear listening experience.
- DTS Virtual:X paired with DTS-HD technology creates a cinematic experience, transforming your favourite movies and shows with lifelike surround sound.
- Get right to your good stuff - Fire TV is designed for TV watchers. With all of your favourite films, TV shows, apps, and other content in one place, you can access whatever you’re in the mood for.
| Colour | Brand | Weight |
| Black | Toshiba | - |
£15900
RRP: £199.00
-20%
6
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
HKC
TODAY 6% OFF!
£169.00
(6% DISCOUNT!)
FREE delivery**
- RCA 40" Smart TV: Your RCA 40" FHD LED TV has a slim and lightweight design that saves you space and is perfect for your living room, home, meeting room.
- Roku Smart TV: Your RCA TV is equipped with Roku operating system, which provides rich content. With built-in apps like BBC, Netflix, Freeview Play, Disney+, you can explore your favorite shows and movies.
- HDR Technology: HDR technology enables an ultra-wide color space to display images with a high dynamic range, allowing you to enjoy more picture detail.
- High Quality Sound System: Dolby Audio and DTS Studio Sound on your RCA TV simulates surround sound without additional loudspeakers, allowing you to enjoy rich stereo sound and immersive virtual surround sound.
- Various Extension Interfaces: This compact and portable RCA TV has 2 x HDMI port, 2 x USB port, 1 x RF Input, 1 x RJ45, 1 x Optical. Various interfaces allow you to expand more devices on this TV.
| Colour | Brand | Weight |
| black | RCA | 6.97 kg |
£15900
Was: £169.00
-6%
7
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
Hisense
FREE delivery**
- [VIDAA TV] Welcome to the future of TV! Our state-of-the-art operating system seamlessly unifies your favorite international and local content, tailored to your unique preferences and easy to find. Immerse yourself in a world of endless entertainment, featuring top-rated shows, blockbuster movies, and more - all personalized and conveniently accessible. Upgrade your viewing experience today and take control of your entertainment options!
- [Natural Colour Enhancer] Ever noticed how lifeless nature looks on TV? With Natural Colour Enhancer, witness grass at its greenest and wildflowers in vibrant bloom. Experience nature, on screen as in real life.
- [AI Sports Mode] Tired of muffled commentary and blurry action? AI Sports Mode leaps to the rescue. Automatically detecting the game, enhances visuals and audio for a stadium feel. Now, enjoy every match, every play, flawlessly.
- [DTS Virtual:X and Dolby Audio] Movies, TV shows, sports, music—the entertainment you love is even better when you hear it on Hisense TV with DTS Virtual:X and Dolby Audio. Its crystal clarity, easy-to-hear dialogue, great detail, and realistic surround sound effects all come together to dial up the impact of your favorite scenes and events.
- [Share to TVl] Switching between devices is old school. Hisense's Share-to-TV beams your favorite content from your device straight to your TV. Mirror or just share—it’s your choice, and it's hassle-free.
| Colour | Brand | Weight |
| Black | Hisense | 10 g |
£17900
8
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
Toshiba
TODAY 10% OFF!
£199.00
(10% DISCOUNT!)
FREE delivery**
- TRU Micro Dimming improves contrast, focussing on all the different regions of the image. TRU Resolution upscales a wide variety of non-HD content, delivering a more refined image that feels fully immersive.
- Dial up the impact of your entertainment with the enhanced sound of Dolby Audio. It delivers crystal clarity, easy-to-hear dialogue, great detail, and realistic surround sound to make the entertainment you love even better.
- Step into the action with increased clarity and detail.
- High Dynamic Range offers better contrast, greater brightness levels and a wider colour palette. Films and TV shows will look more life-like with supported content.
- Get right to your good stuff - Fire TV is designed for TV watchers. With all of your favourite films, TV shows, apps, and other content in one place, you can access whatever you’re in the mood for.
| Colour | Brand | Weight |
| - | Toshiba | - |
£17900
RRP: £199.00
-10%
9
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
Changhong
TODAY 11% OFF!
£179.99
(11% DISCOUNT!)
FREE delivery**
- ✅ Simple remote: It offers everything you need to control your TV, including fast access to popular streaming channels.
- ✅ Intuitive Home Screen: Fast access to your favourite streaming services, inputs, and free live TV channels.
- ✅ Easy search: Search by title, actor, genre, and more to find out where you can stream for free or at the lowest prices.
- ✅ Supports all your favourite voice assistants: Apple AirPlay, Apple Home, Alexa, Google Home.
- ✅ Free Roku Mobile App: Control your TV, use voice search, private listening and more. iOS and Android.
| Colour | Brand | Weight |
| - | CHiQ | 7.44 kg |
£15999
RRP: £179.99
-11%
10
Our rankings are created by artificial intelligence (AI) from the algorithmic analysis of hundreds of thousands of customer reviews on products, brands, the level of service of the retailers, as well as popularity trends and much more. The ranking reflects our opinion and should be a good starting point for your purchase.
EMtronics
TODAY 12% OFF!
£169.99
(12% DISCOUNT!)
- Roku Smart Platform: The EMtronics 40 inch Roku Smart TV allows you to access over 150,000 Movies, Tv Episodes and Hundreds of Apps in one simple to use platform
- Hundreds of Apps: With the EMtronics Roku TV, you have access to Roku's wide range of in home entertainment. This includes Disney+, BBC, Netflix and many more of your favourites.
- Easy to Use Remote and Roku Mobile App: You can use either the remote supplied with the TV or use the Roku mobile App to control your TV, simply select what you want to watch and sit back and relax.
- Works with Smart devices: Our TV works with your smart home devices, including Alexa, Google Home and AirPlay, just ask your smart speaker to play something on the TV.
- Vivid 40 Inch Display and Sound: This 40 inch Full HD Display is perfect for any Bedroom, Kitchen or lounge, bringing those movies and TV shows to life.
| Colour | Brand | Weight |
| Black | EMtronics | 7.37 kg |
£14999
Was: £169.99
-12%
* the possibly used term "best" etc. refers only to our possibly subjective personal opinion.
** "Free Delivery" means that this is possible under the given conditions at the time of data retrieval from the relevant provider, but cannot be guaranteed. It is technically not possible to provide information in real-time. The shipping costs may vary under certain circumstances (different provider, place of delivery, etc.). The shipping costs shown in the further ordering process apply.
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Disclaimer:
1. The prices shown may have risen since the time we last updated them.
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More information and FAQs about the featured Smart Tv 40 Inch in this comparison:
Technical Details
| Colour | Black |
| Brand | Samsung |
| Weight | 10 g |
Our editorial team is currently working on a detailed test of this product. Please check back in a few days.
Technical Details
| Colour | Black |
| Brand | TCL |
| Weight | 6 kg |
Advantages
- Smart features
- Full HD resolution
- 40-inch display
- Energy efficient
FAQs about TCL 40S5400AK 40-inch Television, HDR, FHD, Smart TV Powered by Android TV, Bezeless design (Kids Mode, Dolby Audio, compatible with Google assistant)
What is the resolution of the TV?
The 40S5400AK 40" Smart S54 Full HD LED TV has a resolution of 1920 x 1080 pixels.
Does the TV have built-in Wi-Fi?
Yes, the TV comes with built-in Wi-Fi, allowing you to connect to the internet and stream content.
Can I use streaming services like Netflix on this TV?
Yes, you can access popular streaming services like Netflix and enjoy your favorite shows and movies.
Does the TV come with a remote control?
Yes, the TV comes with a remote control for easy navigation and control of the TV's functions.
Are there HDMI ports available?
Yes, the TV has multiple HDMI ports for connecting external devices such as gaming consoles, Blu-ray players, and soundbars.
Technical Details
| Colour | Black |
| Brand | TCL |
| Weight | - |
Advantages
- FHD Display
- Smart TV
- HDR & HLG
- Metal Bezel-less
- Dual-band Wifi
FAQs about TCL 40SF540K 40-inch FHD Smart Television - HDR & HLG-Dolby Audio-DTS Virtual X / DTS-HD-Metal Bezel-less-Dual-band Wifi 5-with Fire OS 7 system
Is the TCL 40SF540K a smart television?
Yes, the TCL 40SF540K is a smart television with the OS7 Smart TV platform.
Does the TCL 40SF540K support HDR and HLG?
Yes, the TCL 40SF540K supports HDR (High Dynamic Range) and HLG (Hybrid Log-Gamma) for enhanced picture quality.
What audio technologies does the TCL 40SF540K support?
The TCL 40SF540K supports Dolby Audio, DTS Virtual X, and DTS-HD for immersive audio experience.
Does the TCL 40SF540K have a bezel-less design?
Yes, the TCL 40SF540K features a metal bezel-less design that maximizes the display area.
What Wi-Fi capabilities does the TCL 40SF540K have?
The TCL 40SF540K has dual-band Wi-Fi 5 (802.11ac) for seamless internet connectivity.
Technical Details
| Colour | Black |
| Brand | Hisense |
| Weight | 10 g |
Our editorial team is currently working on a detailed test of this product. Please check back in a few days.
Technical Details
| Colour | Black |
| Brand | Toshiba |
| Weight | - |
Our editorial team is currently working on a detailed test of this product. Please check back in a few days.
Technical Details
| Colour | black |
| Brand | RCA |
| Weight | 6.97 kg |
Advantages
- Large Screen
- Smart TV
- Multiple HDMI ports
- Access to streaming services
- High Definition Resolution
FAQs about RCA Roku TV 40" FHD Smart TV, RK40FQ1 40 Inch TV with Apple TV+ BBC Netflix Freeview, HDR Dolby Audio HDMI USB Port, Large Screen TV for Living Room
Does the RCA Roku TV 40” FHD Smart TV come with Apple TV+ BBC Netflix Freeview?
Yes, the TV comes with access to Apple TV+, BBC, Netflix, and Freeview.
How many HDMI ports and USB ports does the TV have?
The TV has 2 HDMI ports and 2 USB ports for connecting various devices.
Does the TV support HDR?
Yes, the TV supports HDR for enhanced color and contrast.
What audio technologies does the TV have?
The TV has DTS Studio Sound and Dolby Audio for immersive audio experience.
Is the RCA Roku TV 40” FHD Smart TV ideal for large living rooms?
Yes, the 40-inch screen size makes it ideal for large living rooms.
Technical Details
| Colour | Black |
| Brand | Hisense |
| Weight | 10 g |
Our editorial team is currently working on a detailed test of this product. Please check back in a few days.
Technical Details
| Colour | - |
| Brand | Toshiba |
| Weight | - |
Our editorial team is currently working on a detailed test of this product. Please check back in a few days.
Technical Details
| Colour | - |
| Brand | CHiQ |
| Weight | 7.44 kg |
Advantages
- Smart TV
- FHD
- HDR10
- Dolby Audio
- Mobile Control
FAQs about CHiQ ROKU TV L40G5NK, 40 Inch Smart TV, FHD, HDR10, Dolby Audio, Mobile Control, Voice Assistant, BBC, Disney+, 2.4&5G WiFi, USB 2.0, 2023
Does the CHiQ ROKU TV L40G5NK have built-in voice assistant?
Yes, the CHiQ ROKU TV L40G5NK has built-in voice assistant for easy control.
Can I control the TV using my mobile phone?
Yes, the CHiQ ROKU TV L40G5NK can be controlled using a mobile phone.
Does the TV support HDR10?
Yes, the CHiQ ROKU TV L40G5NK supports HDR10 for vibrant and lifelike visuals.
Is Disney+ available on this TV?
Yes, Disney+ is available on the CHiQ ROKU TV L40G5NK, allowing you to stream your favorite Disney content.
What are the available Wi-Fi options for this TV?
The CHiQ ROKU TV L40G5NK supports both 2.4GHz and 5GHz Wi-Fi for a fast and stable internet connection.
Technical Details
| Colour | Black |
| Brand | EMtronics |
| Weight | 7.37 kg |
Advantages
- Full HD
- Smart TV
- Multiple HDMI
- Mobile control
FAQs about EMtronics EM40ROK Roku TV 40" Inch Full HD 1080p Smart with Netflix, Disney+, BBC, Freeview Play, Dolby Audio, Mobile Control and 3 x HDMI, USB - Black (2024 Model)
What are the main features of EMtronics EM40ROK Roku TV?
The main features of EMtronics EM40ROK Roku TV include Full HD 1080p resolution, smart capabilities with apps like Netflix, Disney+, and BBC, Freeview Play for access to live TV channels, Dolby Audio for enhanced sound quality, mobile control, and multiple HDMI and USB ports.
Does EMtronics EM40ROK Roku TV support streaming services like Netflix and Disney+?
Yes, EMtronics EM40ROK Roku TV supports popular streaming services like Netflix and Disney+.
How many HDMI and USB ports does EMtronics EM40ROK Roku TV have?
EMtronics EM40ROK Roku TV comes with 3 HDMI ports and a USB port for connectivity and external devices.
Is the EMtronics EM40ROK Roku TV remote control included with the product?
Yes, the EMtronics EM40ROK Roku TV includes a remote control for easy navigation and control of the TV.
Does EMtronics EM40ROK Roku TV support Dolby Audio for enhanced sound quality?
Yes, EMtronics EM40ROK Roku TV supports Dolby Audio technology for an immersive sound experience.
General information you should know about Smart Tv 40 Inch:
Are you in the market for a new TV? Look no further than the latest trend in home entertainment – the Smart TV. Specifically, the 40-inch Smart TV has become increasingly popular among consumers due to its perfect balance of size and functionality. In this article, we will provide you with a general overview of Smart TVs, highlight the advantages of a 40-inch screen size, and ultimately convince you why investing in a Smart TV of this size is a wise choice. So, let's dive into the world of Smart TVs and discover what sets them apart!
1. Smart TVs are the future of home entertainment: Gone are the days when TVs were simply used for watching your favorite shows and movies. Smart TVs, equipped with internet connectivity and built-in apps, allow you to access a wide range of online content. From streaming platforms like Netflix and Hulu to social media apps and even web browsing, Smart TVs offer endless entertainment possibilities in the comfort of your living room.
2. The appeal of a 40-inch screen size: A 40-inch Smart TV strikes the perfect balance between size and versatility. It is large enough to provide an immersive viewing experience, yet not overly bulky or obtrusive. Whether you are hosting a movie night with friends or binge-watching the latest series, a 40-inch screen offers just the right level of visual impact without overpowering your living space.
3. Experience stunning picture quality: When it comes to Smart TVs, image quality is crucial. A 40-inch display allows for crisp, clear visuals that enhance your viewing pleasure. Many models come with advanced features such as 4K resolution, HDR technology, and wide color gamut, delivering lifelike images with vibrant colors and rich details. Get ready to be fully immersed in your favorite movies and TV shows like never before.
4. Enjoy a seamless smart experience: Smart TVs offer a user-friendly interface that makes navigation a breeze. With a plethora of pre-installed apps, you can access your favorite streaming services with just a few clicks. Additionally, most Smart TVs offer voice control options, enabling you to control your TV with simple voice commands. Gone are the days of endless scrolling and complicated menus – a Smart TV simplifies your viewing experience.
5. Making the decision to buy: Now that you are aware of the advantages of a 40-inch Smart TV, it's time to make the decision to purchase one. Investing in a Smart TV not only elevates your home entertainment experience but also future-proofs your setup. With technology constantly advancing, having a Smart TV ensures that you can enjoy the latest features and content updates without the need for additional devices or components.
In conclusion, a 40-inch Smart TV combines the perfect size with the latest technology to provide an exceptional home entertainment experience. From its smart capabilities to stunning picture quality and user-friendly interface, there are numerous benefits to owning a Smart TV. So, why wait? Take the leap and indulge in the world of Smart TVs today!
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